URLs now appear on wedding invitations. "Visit our wedding website for details" accompanies a couple's dedicated website URL. This shift is fundamentally changing wedding invitation culture.
Wedding websites consolidate ceremony details, venue directions, dress codes, gift registries, and RSVP forms into one URL. Services like The Knot and Zola offer template-based creation tools requiring no technical knowledge.
Custom couple domains are popular too. Couples register domains like `smith-and-jones.com` for their invitations. Short, memorable URLs complement invitation designs. Wedding planning books are available on Amazon.
However, wedding websites have an "expiration" problem. After the wedding, most couples stop updating their sites. Free-tier services eventually delete sites, and custom domains lapse when renewal payments are forgotten. The URL printed on invitations persists forever, but the destination vanishes.
In Japan, LINE and web invitation services are growing, letting couples send URLs via messaging apps for paperless RSVP management. However, older guests often prefer traditional paper invitations, making a paper-plus-URL hybrid the practical choice. URLs are reshaping communication even in life's milestone events.